Index

A

ABSOLUTE (owlmix.typing.enums.PlotMode attribute) ACF_PACF (owlmix.typing.enums.SectionEnum attribute) ACF_PACF_CHART (owlmix.typing.enums.ChartID attribute) AcfPacfAnalyzer (class in owlmix.analysis.acf_pacf) AcfPacfParams (class in owlmix.analysis.acf_pacf) AcfPacfPlotParams (class in owlmix.plotting.acf_pacf) AcfPacfPlotter (class in owlmix.plotting.acf_pacf) add_all_sections() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method)

add_colors() (owlmix.analysis.vif.VIFAnalyzer method) add_section() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method) add_section_by_name() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method) apply_transformation() (owlmix.plotting.dual_axis_line.DualAxisLinePreparer method) average_contribution() (mmm.analysis.contribution.ContributionAnalyzer method) (mmm.analysis.response_curve.ResponseCurveAnalyzer method) average_spend() (ResponseMetrics method)

B

BaseEnum (class in owlmix.typing.enums) BOX_PLOT (owlmix.typing.enums.SectionEnum attribute) BoxPlotAnalyzer (class in owlmix.analysis.box_plot) BoxPlotParams (class in owlmix.analysis.box_plot) (class in owlmix.plotting.box_plot) BoxPlotter (class in owlmix.plotting.box_plot) build() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method)

build_acf_pacf_section() (in module owlmix.reporting.sections.acf_pacf) build_box_plot_section() (in module owlmix.reporting.sections.box_plot) build_causality_section() (in module owlmix.reporting.sections.causality) build_ccf_section() (in module owlmix.reporting.sections.ccf) build_correlation_section() (in module owlmix.reporting.sections.correlation) build_vif_section() (in module owlmix.reporting.sections.vif)

C

CATEGORICAL_DISTRIBUTION_CHART (owlmix.typing.enums.ChartID attribute) CAUSALITY (owlmix.typing.enums.SectionEnum attribute) CausalityAnalyzer (class in owlmix.analysis.causality) CausalityParams (class in owlmix.analysis.causality) CCF (owlmix.typing.enums.SectionEnum attribute) CCFAnalyzer (class in owlmix.analysis.ccf) CCFParams (class in owlmix.analysis.ccf) CHART_IDS (in module owlmix.typing.constrants) ChartID (class in owlmix.typing.enums) classify() (mmm.analysis.classifier.ResponseCurveClassifier method) classify_status() (ResponseMetrics method) COMPARISON_CHART (owlmix.typing.enums.ChartID attribute) COMPARISON_TYPE_VALUES (in module owlmix.typing.constrants) ComparisonType (class in owlmix.typing.enums) compute() (owlmix.analysis.box_plot.BoxPlotAnalyzer method) (owlmix.analysis.causality.CausalityAnalyzer method) (owlmix.analysis.ccf.CCFAnalyzer method) (owlmix.analysis.correlation.CorrelationAnalyzer method) (owlmix.analysis.vif.VIFAnalyzer method)

compute_correlation_matrix() (owlmix.analysis.correlation.CorrelationAnalyzer method) compute_lag_correlation() (owlmix.analysis.correlation.CorrelationAnalyzer method) ConfigFileResolver (class in owlmix.utils.file_resolver) ContributionAnalyzer (class in mmm.analysis.contribution) CORRELATION (owlmix.typing.enums.SectionEnum attribute) CORRELATION_CHART (owlmix.typing.enums.ChartID attribute) CorrelationAnalyzer (class in owlmix.analysis.correlation) CorrelationParams (class in owlmix.analysis.correlation) CorrelationPlotter (class in owlmix.plotting.correlation) CorrPlotParams (class in owlmix.plotting.correlation) current_marginal_roi() (ResponseMetrics method) current_spend() (ResponseMetrics method)

D

DAILY (owlmix.typing.enums.Period attribute) DEFAULT_TEMPLATE_PATH (in module owlmix.reporting.html_renderer) DIST_NUMERIC (owlmix.typing.enums.SectionEnum attribute)

DISTRIBUTION_CHART (owlmix.typing.enums.ChartID attribute) DUAL (owlmix.typing.enums.PlotMode attribute) DualAxisLineDataConfig (class in owlmix.plotting.dual_axis_line) DualAxisLinePreparer (class in owlmix.plotting.dual_axis_line)

E

efficiency_ratio() (ResponseMetrics method)

exclude_sections() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method)

F

feature_contribution() (mmm.analysis.contribution.ContributionAnalyzer method) (mmm.analysis.response_curve.ResponseCurveAnalyzer method)

fit() (mmm.analysis.response_curve.ResponseCurveAnalyzer method) (mmm.analysis.s_curve_fitter.SCurveFitter method)

G

generate() (owlmix.analysis.acf_pacf.AcfPacfAnalyzer method) (owlmix.plotting.acf_pacf.AcfPacfPlotter method) (owlmix.plotting.box_plot.BoxPlotter method) (owlmix.plotting.correlation.CorrelationPlotter method) (owlmix.plotting.vif.VIFPlotter method)

generate_curve() (mmm.analysis.response_curve.ResponseCurveAnalyzer method) granger_causality() (owlmix.analysis.causality.CausalityAnalyzer method)

H

html_str (owlmix.reporting.html_renderer.ReportHTMLRenderer attribute)

I

image_to_base64() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method)

include_sections() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method)

K

KPI_VS_FEATURE_CHART (owlmix.typing.enums.ChartID attribute)

L

LAG_CORRELATION_CHART (owlmix.typing.enums.ChartID attribute)

list() (owlmix.typing.enums.BaseEnum class method)

M

marginal_roi() (ResponseMetrics method) MODE_VALUES (in module owlmix.typing.constrants) module owlmix.typing.constrants owlmix.typing.enums owlmix.typing.normalize owlmix.typing.types owlmix.utils.file_resolver

MoM (owlmix.typing.enums.ComparisonType attribute) MONTHLY (owlmix.typing.enums.Period attribute)

N

names() (owlmix.typing.enums.BaseEnum class method) normalize_chart_id() (in module owlmix.typing.normalize)

normalize_comparison_type() (in module owlmix.typing.normalize) normalize_period() (in module owlmix.typing.normalize) normalize_plot_mode() (in module owlmix.typing.normalize)

O

options() (owlmix.typing.enums.BaseEnum class method) OUTLIERS_CHART (owlmix.typing.enums.ChartID attribute) owlmix.typing.constrants module owlmix.typing.enums module

owlmix.typing.normalize module owlmix.typing.types module owlmix.utils.file_resolver module

P

PCT_CHANGE (owlmix.typing.enums.PlotMode attribute) peak_marginal_roi() (ResponseMetrics method) Period (class in owlmix.typing.enums) PERIOD_VALUES (in module owlmix.typing.constrants) PlotMode (class in owlmix.typing.enums) predict() (mmm.analysis.s_curve_fitter.SCurveFitter method) prepare() (owlmix.plotting.dual_axis_line.DualAxisLinePreparer method) pretty_options() (owlmix.typing.enums.BaseEnum class method) pretty_print() (owlmix.utils.file_resolver.ConfigFileResolver method) print_curve() (mmm.analysis.response_curve.ResponseCurveAnalyzer method) print_curve_json() (mmm.analysis.response_curve.ResponseCurveAnalyzer method)

print_results() (owlmix.analysis.acf_pacf.AcfPacfAnalyzer method) (owlmix.analysis.box_plot.BoxPlotAnalyzer method) (owlmix.analysis.causality.CausalityAnalyzer method) (owlmix.analysis.ccf.CCFAnalyzer method) (owlmix.analysis.correlation.CorrelationAnalyzer method) (owlmix.analysis.vif.VIFAnalyzer method) print_results_json() (owlmix.analysis.acf_pacf.AcfPacfAnalyzer method) (owlmix.analysis.box_plot.BoxPlotAnalyzer method) (owlmix.analysis.causality.CausalityAnalyzer method) (owlmix.analysis.ccf.CCFAnalyzer method) (owlmix.analysis.correlation.CorrelationAnalyzer method) (owlmix.analysis.vif.VIFAnalyzer method)

Q

QoQ (owlmix.typing.enums.ComparisonType attribute)

R

render() (owlmix.reporting.html_renderer.ReportHTMLRenderer method) render_from_json() (owlmix.reporting.html_renderer.ReportHTMLRenderer method) ReportBuilder (class in owlmix.reporting.report_builder) ReportBuilderProtocol (class in owlmix.reporting.sections.protocol_cls) ReportHTMLRenderer (class in owlmix.reporting.html_renderer) resolve() (owlmix.utils.file_resolver.ConfigFileResolver method)

RESPONSE_SUMMARY (owlmix.typing.enums.SectionEnum attribute) ResponseCurveAnalyzer (class in mmm.analysis.response_curve) ResponseCurveClassifier (class in mmm.analysis.classifier) ResponseCurveParams (class in mmm.analysis.response_curve) ResponseMetrics (built-in class) roi() (ResponseMetrics method)

S

saturation_point() (ResponseMetrics method) save() (owlmix.reporting.report_builder.ReportBuilder method) (owlmix.reporting.sections.protocol_cls.ReportBuilderProtocol method) save_html() (owlmix.reporting.html_renderer.ReportHTMLRenderer method) SCurveFitter (class in mmm.analysis.s_curve_fitter)

SectionContent (class in owlmix.reporting.report_builder) SectionEnum (class in owlmix.typing.enums) STATIC_PATH (in module owlmix.reporting.html_renderer) summary() (mmm.analysis.contribution.ContributionAnalyzer method) (ResponseMetrics method)

T

TIME_SERIES_CHART (owlmix.typing.enums.ChartID attribute) to_json() (owlmix.utils.file_resolver.ConfigFileResolver method)

total_contribution() (mmm.analysis.contribution.ContributionAnalyzer method) (mmm.analysis.response_curve.ResponseCurveAnalyzer method)

V

values() (owlmix.typing.enums.BaseEnum class method) VIF (owlmix.typing.enums.SectionEnum attribute) VIF_CHART (owlmix.typing.enums.ChartID attribute)

VIFAnalyzer (class in owlmix.analysis.vif) VIFParams (class in owlmix.analysis.vif) VIFPlotParams (class in owlmix.plotting.vif) VIFPlotter (class in owlmix.plotting.vif)

W

WEEKLY (owlmix.typing.enums.Period attribute)

WoW (owlmix.typing.enums.ComparisonType attribute)

Y

YEARLY (owlmix.typing.enums.Period attribute) YoY (owlmix.typing.enums.ComparisonType attribute)

YoY_MONTH (owlmix.typing.enums.ComparisonType attribute) YoY_QUARTER (owlmix.typing.enums.ComparisonType attribute) YoY_WEEK (owlmix.typing.enums.ComparisonType attribute)